1 Lakh Views on Youtube Money in India 2023

In 2023, YouTube continues to be a popular platform for content creators to share their videos, and many aspiring YouTubers wonder about the potential earnings from their channels. When it comes to earning money on YouTube, there are several factors to consider, including the number of views on your videos. In India, the monetization policies for YouTube creators have evolved over the years. Understanding these policies is crucial to knowing 1 lakh views on YouTube Money in India.

How YouTube Earnings are Calculated in India

When it comes to earning money on YouTube in India, several factors come into play to determine how much a creator can earn from 1 lakh views. Here are some key factors that influence YouTube earnings:

  1. Advertising Revenue: The primary source of income for YouTubers is advertising revenue. This revenue is generated from ads that appear before, during, or after a video. Advertisers pay YouTube to display their ads, and creators receive a share of that revenue.
  2. CPM Rates: CPM stands for Cost Per Thousand views, representing the amount of money a creator earns for every thousand views on their video. CPM rates can vary based on factors such as the target audience, niche, and demographics. Higher CPM rates translate to more earnings per view.

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Youtube NichesAverage Youtube Money Per 1 Lakh Views
Technology and Gadgets₹2000 – ₹20000
Education and How₹1000 – ₹7500
Gaming₹800 – ₹10000
Beauty and Fashion₹1200 – ₹8000
Food and Cooking₹600 – ₹7000
Health and Fitness₹1500 – ₹20000
Finance and Business:₹1500 – ₹18000
Comedy and Entertainment₹1400 – ₹5000
Travel and Lifestyle₹1500 – ₹14000
Music₹1000 – ₹5000
Average Youtube Money Per 1 Lakh Views Niche Wise

YouTube Revenue Calculator

Estimated Revenue:


YouTube Partner Program and eligibility criteria

Youtube Partner Program Eligibility

Requirements to join the program

To be eligible for the YouTube Partner Program, content creators must meet the following requirements:

  • Have at least 1,000 subscribers on their YouTube channel
  • Have achieved at least 4,000 watch hours within the past 12 months
  • Comply with all YouTube’s policies and guidelines, including copyright and community guidelines

For more information on the eligibility criteria, you can visit the YouTube Help Center.

Benefits and perks of being a YouTube Partner

Once accepted into the YouTube Partner Program, content creators can enjoy various benefits and perks, including:

  • Monetization: Eligible creators can earn money from ads displayed on their videos.
  • Channel Memberships: Creators can offer exclusive perks to their subscribers in exchange for a monthly fee.
  • Super Chat and Super Stickers: Viewers can purchase Super Chats and Super Stickers during live streams to support their favorite creators.
  • YouTube Premium Revenue: Partners receive a share of the revenue generated from YouTube Premium subscribers watching their content.

These perks can provide creators with a source of income and help them grow their channels and engage with their audience on a deeper level.

Strategies to maximize earnings from 1 lakh views on YouTube

Once you’ve reached the milestone of 1 lakh views on YouTube, it’s important to capitalize on your success and maximize your earnings. Here are some strategies that can help you make the most out of your YouTube channel:

Optimizing video content for higher engagement and ad revenue

  • Create engaging and high-quality videos that resonate with your target audience.
  • Optimize your video titles, descriptions, and tags with relevant keywords.
  • Encourage viewer interaction through likes, comments, and shares.
  • Utilize YouTube’s monetization features, such as enabling ads and joining the YouTube Partner Program.

Promotion and marketing techniques

  • Promote your videos on social media platforms to expand your reach.
  • Collaborate with other YouTubers or industry influencers to tap into their audience.
  • Engage with your viewers by responding to comments and building a community.
  • Utilize SEO techniques to improve the discoverability of your videos.

By implementing these strategies, you can increase your earnings from your YouTube channel and continue to grow your audience. Remember, consistency and providing value to your viewers are key to long-term success on YouTube.

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Other sources of income for YouTubers in India

Brand partnerships and sponsored content

In addition to ad revenue, many YouTubers in India earn money through brand partnerships and sponsored content. This involves collaborating with brands to promote their products or services on their YouTube channel. YouTubers may receive a fee or products in exchange for creating videos featuring the brand. Sponsored content can be a lucrative source of income for popular YouTubers and allows them to diversify their revenue streams. It’s important for YouTubers to disclose any sponsored content to maintain transparency with their audience.

Tips for aspiring YouTubers to monetize their channels effectively

If you are looking to monetize your YouTube channel effectively and make the most out of your 1 lakh views, here are some tips to consider:

  • Create high-quality content: Focus on creating valuable content that is unique, engaging, and relevant to your target audience. Quality content will attract more views and keep your viewers coming back for more.
  • Optimize your videos for search: Use keywords, relevant titles, descriptions, and tags to optimize your videos for search engines. This will increase the chances of your videos being discovered by viewers and attract more views.
  • Engage with your audience: Interact with your viewers through comments, likes, and shares. Respond to their comments, ask for feedback, and create a sense of community around your channel. This will increase engagement and loyalty, leading to more views and potential monetization opportunities.
  • Join the YouTube Partner Program: Once you have reached the minimum requirements, join the YouTube Partner Program to become eligible for monetization. This will allow you to earn money from ads placed on your videos, channel memberships, Super Chat and Super Stickers, and more.
  • Explore other monetization options: In addition to ads, consider exploring other monetization options such as sponsored content, affiliate marketing, merchandise sales, and crowdfunding. Diversifying your income streams can help you maximize your earnings from your YouTube channel.


Remember, building a successful YouTube channel takes time, effort, and dedication. Stay consistent, continue to improve your content, and adapt to the needs and preferences of your audience. With patience and perseverance, you can turn your passion for creating videos into a profitable endeavor on YouTube.

Is earning 1 lakh views worth it on YouTube in India?

If you are an aspiring YouTuber in India, earning 1 lakh views on your YouTube channel can be a significant milestone. While the monetary value of 1 lakh views can vary depending on various factors, such as the niche of your channel and the engagement of your audience, it is generally considered a great achievement. Not only can it provide you with a steady stream of income, but it can also open up opportunities for brand partnerships and sponsorships.

Frequently Asked Questions (FAQs)

How much does 100,000 views on YouTube pay in India?

The amount earned from 100,000 views on YouTube in India can vary depending on the CPM rate and other factors. However, on average, content creators in India can earn between INR 1,000 to INR 3,000 from 100,000 views.

How much YouTube will pay for 1 lakh views?

Again, the amount paid for 1 million views on YouTube in India can vary depending on several factors, but on average, content creators in India can earn between INR 10,000 to INR 30,000 for 1 million views.

What is the income of 1 lakh subscribers on YouTube?

The income of 1 lakh subscribers on YouTube varies depending on several factors such as the niche, engagement rate, target audience, and monetization strategy of the channel. However, on average, content

Is YouTube Earning Taxable?

Yes, YouTube earnings are taxable as they are considered income by the tax authorities. Content creators must declare their YouTube earnings and pay taxes accordingly.